Ecommerce SEO

Ecommerce SEO Audit for Shopify, WooCommerce & More

Fix the technical SEO issues killing your store's rankings. CrawlRaven audits 150+ ecommerce-specific SEO factors — from product schema to faceted navigation disasters.

Shopify supportWooCommerce & MagentoProduct schema checks
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from 247 reviews

CrawlRaven's ecommerce SEO audit tool checks 150+ store-specific SEO factors across Shopify, WooCommerce, Magento, and BigCommerce — including product schema validation, faceted navigation duplicate detection, canonical tag issues, and page speed analysis. It identifies the exact technical problems that cause online stores to lose organic search rankings and revenue.

What CrawlRaven checks in your ecommerce SEO audit

Ecommerce sites have unique SEO challenges. Our audit covers store-specific issues that generic tools miss.

  • Product schema markup (price, availability, reviews)
  • Duplicate product pages from faceted navigation
  • Canonical tag implementation across product variants
  • Pagination and rel=prev/next handling
  • Category page optimization
  • Thin content on product pages
  • Internal linking from category to product pages
  • Image alt text for product images
  • Breadcrumb schema implementation
  • Site speed on product pages (critical for conversions)
  • Mobile checkout experience
  • Hreflang for international stores
  • Duplicate meta descriptions from templated pages
  • Out-of-stock product page handling
  • User-generated content (reviews) structured data
Ecommerce Audit Score
example-store.myshopify.com
Product Schema62/100
Faceted Nav41/100
Page Speed78/100
Canonical Tags55/100
Internal Links83/100
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Supported ecommerce platforms

ShopifyShopify PlusWooCommerceMagentoBigCommercePrestaShopOpenCartCustom

CrawlRaven vs generic SEO audit tools for ecommerce

Ecommerce SEO CheckCrawlRavenGeneric Tools
Product schema validationLimited
Faceted navigation audit
Shopify-specific checks
Collection/category SEOBasic
Out-of-stock page handling
Variant canonical analysis
Ecommerce page speedGeneric only
Platform-aware recommendations

Which ecommerce audit approach fits your store?

Different platforms and store sizes need different audit strategies.

IF →

You run a Shopify store with under 1,000 products

Shopify-Focused Audit (Starter plan)

Focus on duplicate collection URLs, product schema, theme speed, and Shopify-specific canonical issues. CrawlRaven detects these automatically.

IF →

You run a WooCommerce store and suspect plugin conflicts

WordPress + WooCommerce Combined Audit

WooCommerce inherits WordPress SEO issues plus ecommerce-specific problems. Audit both layers — CMS config and product catalog — in one crawl.

IF →

You have 10,000+ SKUs with faceted navigation (filters, sorting)

Enterprise Ecommerce Audit (faceted nav focus)

Faceted navigation can create millions of crawlable URL combinations. You need crawl budget analysis, parameter handling review, and strategic noindex/canonical rules.

IF →

You sell internationally with multiple storefronts or languages

International Ecommerce Audit (hreflang focus)

Requires hreflang validation across all country/language variants, regional canonical setup, and international sitemap review. CrawlRaven validates hreflang at scale.

Ecommerce SEO audit FAQ

Shopify's default theme and structure creates common SEO issues: duplicate product URLs from collections, unnecessary canonical tags, slow page speed from app bloat, and missing schema markup. A Shopify SEO audit identifies all these issues so you can fix them and improve your store's organic visibility.
Free 14-day trial

Stop losing sales to poor SEO

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2,400+
SEO professionals
50K
Pages per crawl
200+
Point audit checks