Technical SEO Audit Tool: 200-Point Site Analysis
CrawlRaven's 200-Point Audit crawls your entire site: checking crawlability, Core Web Vitals, structured data, redirects, security, and 200+ ranking factors, then ranks every issue against your Google Search Console data, so the fix list is ordered by what it actually costs you in traffic.
A technical SEO audit analyzes your website's crawlability, indexation, page speed, Core Web Vitals, structured data, and every infrastructure factor that affects search engine rankings. CrawlRaven automates the entire process, crawling your whole site, running 200+ checks across 6 categories, scoring each issue by severity, and generating a step-by-step fix list prioritized by estimated ranking impact. A 1,000-page site completes in under 10 minutes.
Want to learn the full process yourself? Read our step-by-step technical SEO audit guide →
What a CrawlRaven technical SEO audit covers
Every ranking factor that Google's crawlers care about, from robots.txt to Core Web Vitals, checked automatically in a single crawl.
- robots.txt configuration
- XML sitemap validation
- Crawl budget analysis
- Noindex tag audit
- Canonical tag review
- URL parameter handling
- Index coverage verification
- Title tag optimization
- Meta description coverage
- H1/H2 heading structure
- Image optimization & alt tags
- Internal link graph analysis
- Duplicate content detection
- Keyword cannibalization check
- LCP (Largest Contentful Paint)
- CLS (Cumulative Layout Shift)
- INP (Interaction to Next Paint)
- TTFB (Time to First Byte)
- Render-blocking resources
- JavaScript payload size
- Image compression audit
- JavaScript-rendered content detection
- Client-side rendering issues
- Dynamic rendering setup
- Lazy-loaded content visibility
- SPA (Single Page App) crawlability
- Hydration error detection
- SSL certificate validity
- Mixed content warnings
- HTTP to HTTPS redirects
- Security headers (HSTS, CSP)
- Redirect chain analysis
- Redirect loop detection
- JSON-LD validation
- Rich result eligibility
- Breadcrumb schema
- FAQ and How-To schema
- Article and Product schema
- Schema-content mismatch detection
How the CrawlRaven 200-Point Audit works
Three steps from URL to prioritized action plan: no configuration required.
Enter your URL
Paste your domain and CrawlRaven begins crawling immediately. The crawler follows internal links the same way Googlebot does, discovering every page, redirect, and error on your site.
200+ checks run automatically
Each page is analyzed across 6 categories: crawlability, on-page elements, Core Web Vitals, JavaScript rendering, security, and structured data. Issues are scored by severity and estimated ranking impact.
Get your prioritized fix list
CrawlRaven generates a step-by-step action plan sorted from highest to lowest impact. Critical crawl blocks and indexation failures appear first. Export as PDF, share via link, or connect via API.
CrawlRaven 200-Point Audit Scope
200 checks across 8 categories
Every check runs automatically in a single crawl, results in under 10 minutes for 1,000 pages.
CrawlRaven vs manual technical SEO audits
Manual audits require multiple tools, days of analysis, and expert-level knowledge. CrawlRaven delivers the same depth in a fraction of the time and cost.
| Capability | CrawlRaven | Manual Audit |
|---|---|---|
| Full-site crawl | Automated (100K+ pages) | Screaming Frog + manual |
| Core Web Vitals analysis | Built-in per page | PageSpeed Insights manually |
| JavaScript rendering check | ✓ Headless Chromium | Chrome DevTools manually |
| Structured data validation | ✓ All schema types | Google Rich Results Test |
| Redirect chain detection | ✓ Automatic | Browser extensions |
| Security & HTTPS audit | ✓ SSL, HSTS, mixed content | Manual header checks |
| Prioritized fix list | Auto-generated by impact | Manual spreadsheet |
| Scheduled monitoring | Daily / weekly / monthly | Re-audit manually |
| Time to complete (1,000 pages) | Under 10 minutes | 1–3 days |
| Cost | Free plan · lifetime deal from $29 | $1,000–$5,000 per audit |
Which technical SEO audit approach is right for you?
Match your site's complexity to the right audit methodology.
Your site has fewer than 500 pages and no JavaScript rendering
→ Standard Technical Audit (Lifetime $69 tier)
A straightforward crawl + CWV check covers most small business sites. Expect 30–50 issues to review.
Your site has 500–10,000 pages, uses a CMS like WordPress or Shopify
→ Full CrawlRaven 200-Point Audit (lifetime deal)
Covers CMS-specific issues, pagination, canonical chains, and plugin/app conflicts alongside standard checks.
Your site has 10,000+ pages, is JavaScript-heavy (React, Angular, Vue), or is multi-domain
→ Enterprise Audit with JavaScript rendering
Requires JS rendering support, crawl budget analysis, and log file correlation. CrawlRaven handles all three.
You recently lost rankings after a Google algorithm update
→ Forensic SEO Audit
Goes beyond standard checks, analyzes historical data, compares pre/post update snapshots, and identifies which signals changed. Start with CrawlRaven's audit, then layer in manual analysis.
What a technical SEO audit is actually looking for
Almost every technical finding is a symptom of one of three problems: a search engine cannot reach a page, cannot decide which version of a page counts, or cannot render what the page contains. Sorting findings into those three buckets makes a long list manageable.
1. Reachability: can the page be crawled at all
This is the tier that overrides everything else. A page in this state is not competing badly; it is not competing at all.
- Robots rules blocking the wrong paths. A single overly broad disallow can remove an entire section, and it usually arrives via a staging config that shipped.
- Server errors and timeouts. Intermittent 5xx responses are worse than consistent ones, because they are harder to notice and they erode crawl frequency.
- Redirect chains and loops. Each hop is another request and another chance to drop the signal. Point redirects at the final destination rather than through the history.
- Orphan pages. A page in the sitemap with no internal links is a page you have told nobody about, including your own site.
2. Ambiguity: which version of this page counts
Sites generate the same content at multiple URLs constantly, through parameters, trailing slashes, protocol variants, and pagination. Every duplicate splits the signals that should be accumulating in one place.
- Canonicals that point somewhere unexpected. Canonicalising every paginated page to page one is the classic version of this, and it hides everything past the first page.
- Multiple accessible protocol or host variants. HTTP and HTTPS, or www and non-www, both serving 200 responses means you have two sites.
- Keyword cannibalisation. Two pages written for the same query is a content problem with a technical signature: both rank inconsistently, neither ranks well.
3. Rendering: does the content exist when it is fetched
Content that only appears after JavaScript runs is not guaranteed to be seen. Google renders, but it does so on its own schedule, and most other crawlers do not render at all.
- Compare the raw response to the rendered page. If your main content, links, or canonical only exist after scripts run, that is a risk you are choosing.
- Server-render anything you need cited. This matters more now that AI crawlers, most of which do not execute JavaScript, are reading your pages.
- Check the links, not just the text. Navigation that only exists as a script-driven menu can leave whole sections undiscovered.
Where Core Web Vitals actually sit
Speed and stability are worth fixing, but they are refinements. They decide between comparable pages; they do not rescue a page that cannot be crawled or that is competing with three copies of itself. Work the three tiers above first.
How often to audit, and what to check between audits
A full audit is a periodic exercise. Regressions are continuous, so the two need different cadences.
- 01
Full audit quarterly, or after any major change
Redesigns, replatforming, and CMS migrations warrant a complete pass regardless of when the last one ran. These are the events that break things in bulk.
- 02
Crawl after every significant deploy
A template change alters every page it generates. Crawling the affected templates after release catches the problem while the change is still fresh.
- 03
Watch indexation weekly
A sudden drop in indexed pages is the earliest warning of a blocking problem, and it shows up well before traffic does.
- 04
Re-check the fixes you shipped
Verification is a separate step from fixing. Confirm the specific check now passes rather than assuming the deploy did what was intended.
- 05
Keep the previous crawl for comparison
After the first audit, the valuable question is what changed. That requires a baseline, which means keeping history rather than only the latest run.
Technical SEO audit FAQ
Everything you need to know about technical SEO audits
Run your technical SEO audit
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